The team was initially uncertain of the type of music that would be most suitable for the group, due to amount of variety within the pop music genre. Patrick Morales, the creative lead behind the "Pop/Stars" music video, said that he wanted K/DA to exist "somewhere between fantasy and reality". Ultimately, Najand said that "we wanted to make it a blend of western pop and K-Pop".
Īccording to Sebastien Najand, who composed "Pop/Stars", an all-English demo was trialled at first, followed by a version with significantly more Korean. song had to be able to stand up to other pop songs, performance had to stand up to other performances, etc.)." The official music video for the song was released on YouTube on the same day. Viranda Tantula, the creative lead on the project, wrote that "we went into this really wanting to make a dope 'League' moment for players – albeit one where the fantasy of the champs being in the real world played out in an authentic manner that could live alongside others in their verticals (i.e. The augmented reality versions of the characters could perform acts a human could not achieve, such as Ahri flying onto the stage, whilst a human singer has "a certain raw human element" that can't yet be captured by a virtual performer. During the ceremony, Beer, Burns, Miyeon and Soyeon performed "Pop/Stars" on-stage, whilst augmented reality versions of the characters they voiced sang and danced alongside them. It is a bilingual song with both K-pop and American pop influences, with vocals in English by Beer and Burns, and in both English and Korean by Soyeon and Miyeon.
K/DA was unveiled in the 2018 League of Legends World Championship Opening Ceremony in Incheon on November 3, 2018, with the release of their debut single " Pop/Stars". Miyeon (left) and Soyeon (right) of K-pop girl group (G)I-dle voice the characters Ahri and Akali, respectively. K/DA has subsequently achieved significant popularity both within and beyond the League of Legends fandom and received critical acclaim, particularly for their performance during the World Championship and the impact of gaming on the music scene. The group was created to promote the League World Championship and to sell in-game K/DA skins of the characters in League of Legends.
The conception of K/DA was based on Riot's expressed desire to create more musical content, with the characters chosen based on K-pop archetypes. In 2022, "Pop/Stars" was certified platinum by the Recording Industry Association of America (RIAA), making K/DA and (G)I-dle the first K-pop girl groups in history to achieve this milestone. In 2020, K/DA released their debut five-track EP All Out, which includes the pre-release single " The Baddest" and the lead single " More". A music video of the song uploaded to YouTube subsequently went viral, surpassing 100 million views in one month, reaching 550 million views as of May 2023, and topping Billboard 's World Digital Song Sales chart. K/DA was developed by Riot Games, the company behind League of Legends, and was unveiled at the 2018 League of Legends World Championship with an augmented reality live performance of their debut single, " Pop/Stars". However, the characters have also been voiced by other artists. (G)I-dle members Miyeon and Soyeon provide the voices of Ahri and Akali, respectively, Madison Beer voices Evelynn, and Jaira Burns provided the voice for Kai'Sa. K/DA is a virtual K-pop girl group consisting of four themed versions of League of Legends characters Ahri, Akali, Evelynn and Kai'Sa.
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